The digital experience guests expect with the efficiency your team needs.
Let guests manage direct web bookings in the Safara App.
Reservation updates automatically sync back to your PMS/CRS.
A connected experience that makes sharing and receiving guest data effortless.
Give the seamless digital experience your guests crave.
62% of guests say they prefer to manage their reservation in an app compared to 30% who prefer web.
80% of guests say they would download an app that would allow them to manage their reservation + get all information about the hotel.
Direct website bookers now have the convenience of an iOS app, leveling the digital experience with the Big Flag Brands.
Guests can view, cancel, and modify reservations with just a few taps. Changes sync back to your PMS/CRS automatically.
Safara 360 is exclusively for independent hotels. Safara works with independent properties of all shapes and sizes, from one-location boutiques to multi-property independent brands.
The guest receives a post-booking SMS with a link to download the Safara App. When the guest clicks on this link and downloads the App their reservation is in the Trips tab of the App.
Put simply, you own the guest. Safara follows industry-standard regulations and is strictly a data processor for guest and reservation data that you as the hotel, the data controller, shares with us. This is the industry-standard paradigm that all of the biggest guest-facing technology providers. (i.e. Revinate, SynXis, Akia, Canary) abide by.
Safara 360 drives incremental, 0% commission demand to independent hotels. In addition to demand, the guests can use the Safara App to manage direct web reservations, as well as send profile + trip preference data back to your hotel pre-arrival.
Safara 360 seamlessly connects to your existing PMS, CRS, or Booking Engine.
Put simply, you own your data. Safara follows industry-standard regulations and is strictly a data processor for guest and reservation data that your hotel, the data controller, shares with us. This means that if you decide to leave Safara, you can take your data with you. For any data that we collect in the Safara App related to your guests, we also make you a controller, so you have full access to use this Safara-generated data and take it with you.
Access valuable insights about your guests when they download the Safara App. You'll receive data about their hotel booking habits, like hotel stay frequency, nightly rate preferences, and mix of leisure vs. business travel. Guests can also input the occasion for their upcoming stay so you can tailor your hospitality and guest communications strategy accordingly.
Use the trip details data to personalize stays and offer timely perks, like a bottle of champagne or a note for anniversaries or birthdays. Incorporate the profile preference data in your marketing to customize special offers for repeat stays.
Yes. You’ll receive updates ahead of check-in so your team can act on guest preferences before they arrive.
Not at all. Whether you're boutique or business-focused, leveraging guest data helps your hotel stand out, increases guest satisfaction, and drives repeat stays.